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Short copy plus three key messages — usable verbatim, no editing required.
Pullim is Curea’s first proprietary learning product line. Six Flagship plus three Extension services — nine in total — connect content creation, distribution, learning, and operations on a single grid. AI builds, experts verify, data proves: every piece of content has to clear AI self-review plus a 5-point expert rubric, averaging 4.5+ on six axes before it earns the Pullim-Certified mark. Student data is anonymized before any feedback flows. Pullim launches publicly on 2026-06-15.
AI builds, experts verify, data proves — the three-stamp loop that every piece of Pullim content has to clear.
A content quality mark granted only when six evaluation axes average 4.5+ / 5. Quantitative plus qualitative, combined.
Not "solving a problem set" but "doing Pullim" — Korean-first, verb-led naming, with verification signal made visible on a 1-pixel grid.
Pick the one that fits the environment. Files are delivered as original PNG.

Primary lockup on light backgrounds. Default for press, web, and general media.
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Single-color print, B&W media, color-restricted environments.
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Use on dark backgrounds, dark mode, and on top of Pullim Blue.
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Favicons, app icons, small social profile photos — 16~64px contexts.
DOWNLOAD PNG ↓6 Flagship + 3 Extension. All delivered as SVG vector files.
Auto-embedded when sharing on Twitter, Facebook, LinkedIn, KakaoTalk, and similar — four ready-made OG images.
The essentials from §2 of the Pullim Brand Guidelines. These are the cases that come up most often in quotes, articles, blog posts, and partner co-marketing.
REFERENCE · Pullim Brand Guidelines §2 — Naming & Lockup
Press releases, executive interviews, school and academy coverage, additional images and video — every press request comes through one inbox. We reply within two business days.